To develop a unifying corporate culture with a strong cohesive power, events are essential. It makes it possible to institutionalize moments to create a story and memories that are common and shared between collaborators, by placing the human aspect at the center. Discover the reasons to mix events with internal communication, in order to maximize the impact of your strategy and achieve your goals in terms of engagement.
Promote shared values and corporate culture
Internal events are an extension of internal communication: in the same way that the tone of the messages is designed to make the values of the company resonate, the event promotes them in a more human, concrete and tangible way. It's the corporate culture which is materialized here; the event should remind employees of what unites them in order to promote team cohesion. In addition to giving meaning to actions,event for internal communication contributes to the enhancement of the employer brand. The company thus conveys a strong image that is in line with its values, internally, but also externally.
Increase the motivation and team spirit of employees
Seminars, meetings or team building workshops, events that bring employees together are always an opportunity to meet, share knowledge and spend pleasant moments together. They provide a pleasant and informal environment for exchanges, which tends to increase motivation and strengthen cohesion between teams. Events are also often ideal moments to bring out new ideas and create a feeling of belonging that is very beneficial to the entire company.
Valuing and thanking your talents
THEevents in the service of internal communication is a good time to show appreciation to your employees. Communicating about the results and successes of the company during an event contributes first of all to informing and involving everyone, but also to thanking the work of the teams behind this success. Recognizing the work that employees provide on a daily basis values them, which is an essential parameter for developing trust, investment and motivation. In addition, they will be much more likely to want to stay in a company that recognizes and appreciates their value: this type of event is therefore likely to contribute to the reduction of turnover and the retention of talent.
Bringing together and maintaining the link
On a daily basis, it can be difficult to meet and discuss with each of the employees, even more so in the age of Flex Office, teleworking and professional nomadism. This is even more true when the company has many departments, or even several geographically remote structures. The more a company tends to grow, the more the ties will become looser and the dialogue will wither away. The events in internal communication is an ideal way to bring the company culture to life periodically in a physical way and celebrate together these moments that punctuate a year. A new contract, exceptional results, a birthday or the end of year celebrations, many highlights are conducive to recreating the bond between employees and making it stronger.
On a daily basis, the Cenareo solution allows you to maintain the corporate culture conveyed during your internal events. This internal communication software integrates into the digital workplace of employees and makes it easy to broadcast multimedia content in real time, on numerous communication screens. Inform and improve everyone's productivity, to mobilize all employees in achieving your goals. Internal communication is a factor of cohesion: unite your teams around the values dear to your company and maintain their involvement continuously with relevant, contextualized, captivating and memorable communications.
Cenareo offers businesses an ideal solution for the success of their internal communication strategy. Touch all of your screens to broadcast your corporate culture, in an inclusive and effective way. Choose a tool that respects your brand image and integrates perfectly with your tools, while guaranteeing unified communication to your employees on site, in the field or working from home.
