The digital transformation of deskless workers

The Internet has profoundly revolutionized the ways in which businesses communicate, cooperate and work by connecting all employees of an entity. However, many of them face a major challenge during their digital transformation: manage to connect all their deskless collaborators. The category of workers present in the field is often excluded, for lack of a fixed email or office address. At a time when the digital workplace has become an essential element in increasing productivity, companies have no choice but to involve all their employees through digital technology. Learn how to better connect your deskless profiles and advance business organization.

What is a deskless worker?

The term deskless worker refers to employees who do not have a physical office and an email address, because their profession does not require it. In some key economic sectors such as education, industry, industry, commerce, commerce, agriculture or health, it is common to have a high rate of deskless collaborators. Many employees in these sectors therefore do not have access to communication tools and information, despite their essential role in the structure. A simple email address generally acts as a gateway to everyday tools - necessary for the flow of information and internal cohesion - they find themselves disconnected from the collective dynamic.

What are the advantages of connecting deskless workers?

Connect the deskless collaborators responds to real collaborative challenges. Despite their significant representation within companies, they often prove to be cut off from the daily life of the entity. However, this disconnection creates multiple operational difficulties such as:

• The circulation and the acquisition of information are limited, feedback from the field to offices and managers is not facilitated;
• Sharing knowledge and feedback between employees is not encouraged and therefore almost non-existent;
• The impact is real and harmful on motivation and the feeling of belonging, causing a feeling of isolation and frustration;
• Productivity is impacted due to a lack of access to tools that facilitate the transmission of information, note-taking, etc.
  
  

So, connect all of its deskless collaborators using technological tools would make it possible to provide concrete solutions to these problems in order to better communicate, better share and improve the working conditions of all. Connecting deskless workers is the first essential step in digitalization of businesses for:

• Establishing more proximity for better management: the flow of information in all directions strengthens cohesion, increases the feeling of belonging, values everyone's initiatives and fights against turnover;
• Offer an equal level of information to all: ensuring the circulation of the latest company news helps to consolidate the community spirit;
• Promote exchanges to better cooperate and innovate: deskless workers can help each other, participate and monitor projects with all teams. They are encouraged to express themselves, to contribute their ideas and to share their feedback;
• Promote connected mobility: deskless workers can access their dematerialized work environment, documents and internal tools from any device, anywhere and anytime.
  
  

It is by connecting all the trades represented in the organization that companies give themselves the means to succeed in their digital transformation.

How to succeed in your digital transformation by integrating deskless workers

The integration of deskless collaborators remains the number 1 priority for any company wishing to carry out its digital transformation. However, it cannot do without certain investments to develop internal communication and integrate all employees into the digital workplace, at a time when access to information is essential. Collaboration and interactivity are real challenges for the competitiveness and development of a company, and even an essential condition for its sustainability. This observation leads us to consider the installation of communication screens as an opportunity for effective and profitable development, in order to federate and integrate all the employees of an entity.

The screen park makes it possible to connect employees in the office and in the field, for maximum impact: the deskless collaborators can access information and internal communication tools and are invited to collaborate by bringing up crucial data. The strong interactivity of these screens increases engagement and attracts attention to work better together. The disadvantages of the mobility of deskless collaborators can be optimized through the use of mobile applications, to be permanently connected to the company's digital workplace and to internal communication campaigns.

These ergonomic, portable and innovative communication channels allow users to collaborate more easily and get closer to their teams. Cenareo and its management system dedicated to digital signage for business, coupled with its Cenareo Flex application, are instinctively deployed in the organization and allow instant, automatic and centralized access to the digital workplace. As real means of interconnecting all the tools and members of the company, they multiply and encourage interaction by capturing the attention of teams. The Cenareo multichannel solution offers the possibility of managing its screen fleet and relaying information to the digital workplace of your employees, in order to involve them all in the process of digitizing the company.

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Engage all your employees with tailor-made communication thanks to digital signage and Cenareo Flex. Share and broadcast engaging and relevant content broadcast on your screen fleet or on mobile in real time, in order to grow your business.