VanDB is a company rooted in sharing and conviviality. It is a state of mind, research and a taste for finding around beer and spirit brands. It offers little-known brands, selected by specialists.
Unforgettable moments spent with friends during a good evening can follow one another thanks to cellar & bar areas dedicated to discovery and tasting. VanDB account 180 franchise stores in France with the objective of exceeding the 200 mark in 2020.
VanDB, trendsetter
VanDB wants to launch and precursor new brands in the beverage sector in the country.
To win his bet, he is also betting on its fleet of Cenareo connected screens only on its ability to manage a strong customer base of more than 860,000 contacts. The first allows it to be a communication medium for new market entrants. The second ensures a targeted and captivated audience when new brands are launched. Result: VanDB becomes a launch platform for brands in the country.
VanDB's objective is to become a launching pad for brands in the beverage sector.
A unique launch offer
For newcomers to the French market, communication is difficult because of the legislation.
But brands can count on the 1Ercellar/bar network in France to start up by benefiting from a complete highlighting device :
- 180 franchises equipped with screens
- A huge and qualified customer base
- A real lively community (by DevFest for example)
- In-store traffic of +9.5 million customers per year
In addition to being a privileged space for uncovering and savour These new brands, VanDB offers communication spaces on screen with a ultra-targeted audience.
Campaigns whose sales volumes can be multiplied by 10!
A win-win partnership
VanDB is an innovative brand in terms of customer experience. She takes the approach a little further by proposing, with a view to strengthening its brand identity And of differentiation, of highlight emerging brands on the market. The brand sells to advertisers, the brands it distributes, screen time in the manner of an advertising agency.
It is a boost for franchisees, who see, through financial income generated by these actions, a partial coverage of their deployment costs of screens. They are doubly the winners: screens at a lower cost, relevant, controlled and adapted communication, and finally, a stock management precise (flow of certain brands according to their distribution on the screen).
VanDB thus has the opportunity to monetize its screens by monetizing them and continues to communicate about its own offers and its DNA nationally and regionally.
“Sharing good times”, VanDB places discovery at the center of its relationship with its customers.
A very beautiful French brand, we are united around its values. It perfectly illustrates Cenareo's vision: to place emotion at the heart of the dialogue between brands and their audience.
Read our Tips for starting to monetize your display screens.
VanDB is a company rooted in sharing and conviviality. It is a state of mind, research and a taste for finding around beer and spirit brands. It offers little-known brands, selected by specialists.
Unforgettable moments spent with friends during a good evening can follow one another thanks to cellar & bar areas dedicated to discovery and tasting. VanDB account 180 franchise stores in France with the objective of exceeding the 200 mark in 2020.
VanDB, trendsetter
VanDB wants to launch and precursor new brands in the beverage sector in the country.
To win his bet, he is also betting on its fleet of Cenareo connected screens only on its ability to manage a strong customer base of more than 860,000 contacts. The first allows it to be a communication medium for new market entrants. The second ensures a targeted and captivated audience when new brands are launched. Result: VanDB becomes a launch platform for brands in the country.
VanDB's objective is to become a launching pad for brands in the beverage sector.
A unique launch offer
For newcomers to the French market, communication is difficult because of the legislation.
But brands can count on the 1Ercellar/bar network in France to start up by benefiting from a complete highlighting device :
- 180 franchises equipped with screens
- A huge and qualified customer base
- A real lively community (by DevFest for example)
- In-store traffic of +9.5 million customers per year
In addition to being a privileged space for uncovering and savour These new brands, VanDB offers communication spaces on screen with a ultra-targeted audience.
Campaigns whose sales volumes can be multiplied by 10!
A win-win partnership
VanDB is an innovative brand in terms of customer experience. She takes the approach a little further by proposing, with a view to strengthening its brand identity And of differentiation, of highlight emerging brands on the market. The brand sells to advertisers, the brands it distributes, screen time in the manner of an advertising agency.
It is a boost for franchisees, who see, through financial income generated by these actions, a partial coverage of their deployment costs of screens. They are doubly the winners: screens at a lower cost, relevant, controlled and adapted communication, and finally, a stock management precise (flow of certain brands according to their distribution on the screen).
VanDB thus has the opportunity to monetize its screens by monetizing them and continues to communicate about its own offers and its DNA nationally and regionally.
“Sharing good times”, VanDB places discovery at the center of its relationship with its customers.
A very beautiful French brand, we are united around its values. It perfectly illustrates Cenareo's vision: to place emotion at the heart of the dialogue between brands and their audience.
Read our Tips for starting to monetize your display screens.
