It's been some time since we shared EasyMovians' successes. To end the week on a high note, here are three videos that made us laugh, surprised, impressed, moved... In short, here is the crème de la crème of corporate videos.
Pretty much all topics of the world can be the subject of a video. Still, try to hold back if you have nothing more to teach your employees than you bought three pairs of flip flops in a thrift store in the 20th arrondissement... Unless it's for a promotion. Now it becomes a video.”Good deal“and it would be a shame not to share the address. Take a look at these three uses that have been made of video communication.
CSR actions.
D3 - American company specializing in LED displays - had the superb idea to promote its actions CSR on video. Recall that the letters R, S and E are the initials of the formula”Corporate Social Responsibility“. The issues surrounding them are becoming stronger today as ecological awareness is growing within homes, and by extension among employees. Specialists in lights so appreciated by our dear Boris looked at the retraining and used video to optimize daily practice.
Very nice example of internal communication, answering all hesitant people when it comes to choosing which container to put an empty yogurt package in. The use of video is relevant because it shows the decision-making process visually. So it can be understood by anyone. Even those who chose English LV8 in high school.
The event industry
Video for your events is a bit like salt for your fries: a necessity! The PwC group - a network of companies specializing in audit, accounting and consulting missions for businesses - understood this well. That's why they made a dynamic, effective video during the Grandes Écoles rugby tournament, the TGE, of which they are the main sponsor. This video allowed them to Go back to the highlights and keep track of this moment testifying to a festive and relaxed atmosphere.
The good idea for their video is undoubtedly the square format. A format that focuses on the people on the screen and their feelings rather than the places visited. Moreover, it is the key format on social networks, so the videos only become more Viral.
Former students
Let's stick to the schools with student presentations. Laura already explained it to you for a Tutorial. Video is the ideal way for schools to encourage the recruitment of their students. The ISG - International Business School - was precisely able to take advantage of audiovisual technology to Introduce a former student which was able to come true by going abroad. She was able to put her projects into action and the school gave her the floor to advise and guide the current students. Take a look!
Do these videos inspire you? More are to come.
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