Performing in business through team cohesion

18/4/2022

The secret to successful teams? Cultivate the cohesion of all employees internally. Team cohesion is an unavoidable subject for achieving or even exceeding its objectives: all employees must move in the same direction in order to gain speed and efficiency of work. Alone, we go faster; together, we go further! Discover why and how to develop this cohesion and the pillars to engage a team spirit that will contribute to propelling the organization's results.

What is team cohesion?

In business, the vocation of a team is to produce results. However, the way in which employees cooperate will directly impact the quality of execution and the achievement of objectives. To ensure this need for performance, each member of the group must be fully aware of their role to play in order to work harmoniously and synchronized with their colleagues. That's where the comes in team cohesion in business, which refers to the spirit of unity and solidarity between employees, necessary for the proper functioning of a collaboration. In an era of questioning business organization and management models, with the rise of teleworking and the establishment of a hybrid work mode, the team cohesion is becoming the major challenge to be met.

 

Why strengthen team spirit in business?

Team spirit within a corporate group is essential to ensure the success of projects and the achievement of objectives, but not only that. For managers, creating a positive climate through team cohesion allows:

  • Increasing the productivity and efficiency of employees;
  • The adoption of positive shared values such as respect, trust and listening;
  • The stimulation, development, well-being and motivation of each member;
  • The development of an agile organization capable of adapting to challenges;
  • The adherence of all to the values of the company and to the pursuit of a common objective;
  • The establishment of a culture of exchange that guarantees honest and transparent communication.

 

How to create and strengthen team cohesion?

To make a group work efficiently and produce quality results, a number of conditions must be met. Team cohesion in business is based on 4 principles, which become levers to significantly improve performance and synergy between collaborators.

Creating a shared history through memories and emotions

Sharing emotions has the power to build strong and lasting relationships between members of the same team. To build a shared history, nothing beats a collective experience that makes the group experience similar emotions simultaneously. Team building operations are proving to be the best ways to promote the creation of shared memories, through games, activities or even simple moments of exchange.

Everyone is led to experience positive emotions, whose strength and persistence are increased tenfold by having experienced them together. If these emotions shared between each member cement the relationship, it is in fact because they were experienced and felt at the same time. On a daily basis, continuing these moments regularly or punctually, formally or informally develops solidarity and lasting relationships that contribute to team cohesion in business.

Federate around a common vision and goals

Even if each employee is guided by their personal goals, the team cohesion inspires adherence to a group vision that is more global and common to all. In fact, it marks the direction in which everyone's actions should aim and promotes the development of team spirit. Recognized and adopted by all, it is unanimously accepted and supersedes individual interests, especially in case of doubt. It is used in order to realign ourselves and to make the most informed choices in the interests of the institution. Regularly stating the vision and values of the company leads to an anchoring of the objectives to be achieved by everyone, in order to better federate. It is necessary to communicate clearly on all these subjects, or even co-construct the vision and values through participatory management. By inviting each member of the team to express themselves and collaborate, it is possible to build a common vision that facilitates adherence.

From this reflection comes a series of objectives that will allow teams to work in a more coordinated, fluid and complementary way through a collective line of conduct. In addition to empowering all employees, this method creates excellent overall dynamics, more interactions and a good team spirit.

Foster a culture of exchange

La team cohesion in business could not grow without the existence of shared values. Maintaining an environment conducive to development and cultivating good relationships at work promote mutual respect and guide everyone's behavior. To develop a strong team spirit and cohesion, it is necessary to manage to streamline relationships through communication and listening. It is important to invite your employees to exchange formally and informally, so that everyone feels free and legitimate to express themselves. The culture of dialogue requires the constant transmission of information, both about the results and the progress made by the group.

On site or remotely, communication is the glue that binds any team that is effective, well-informed and collaborates efficiently. In the event of a conflict, communication is the only recourse to quickly resolve the point of tension, which cannot be ignored or avoided. The absence of management would indeed affect the cohesion of teams, which is why it is important to set up a frank and direct dialogue based on the exchange and transmission of constructive feedback.

Establishing exemplary management

The manager plays a key role in the creation and development of team cohesion. He is the guarantor of respect for the vision, good communication and values of the company with his group, his behavior being a point of reference. Although he is unable to make revolutions on his own, he nevertheless has the means to motivate, stimulate and bring his team together to initiate them together.

Since commitment is indispensable, it must be an example more than anyone else in order to hope to generate support. The manager's role is in fact to give meaning to everyone's function by ensuring that each member feels in their place. By adopting a coherent and adapted posture and attitude himself, he creates the desire to get involved in order to cultivate team cohesion.

 

4 tools to promote team cohesion

Internal communication solutions represent great ways to maintain the team cohesion in business. By abolishing the distance between remote and on-site teams, they ensure team alignment.

Digital signage

Thanks to its interactivity, dynamic signage makes it possible to strengthen relationships and maintain dialogue between members of the same team. It is proving to be one of the most unifying tools in order to deliver content simultaneously and thus promote transparent and inclusive communication. The Cenareo solution is an internal communication software that fits naturally into the digital workplace. Its interface dedicated to digital signage in business offers communication teams the management of the publication of multimedia content on numerous tools and on all screens. Intuitive and easy to manage, the Cenareo solution maintains a communication that creates a link between all employees and develops team cohesion.

The corporate social network

Corporate social media platforms like Slack or Hangout allow all members of a team to communicate and maintain a conversation in real time. The use of such tools makes it possible to manage a collective project easily, by facilitating exchanges and transmission within a working group. The corporate social network has the advantage of bringing corporate culture to life and consolidating the feeling of belonging and the team cohesion.

Team building

Outside of a strictly professional framework, team building operations build loyalty and create relationships of trust between employees. Encouraged to discover each other differently through specific collective activities, they are invited to deepen their relationships and to help each other. In this context, team spirit prevails over individualities to develop stronger relationships and lasting and unifying shared memories.

The meetings

On a daily, weekly or monthly basis, regular exchanges, free or more spontaneous, guarantee better internal communication. This habit makes it possible to share information more effectively, but also to establish a climate of trust conducive to discussion. Physical or remote meetings are necessary to take stock and maintain the team cohesion, collaboration must be part of a culture of exchange.

Discover a flexible, intuitive and high-performance solution to promote better collaboration between your teams in business. The Cenareo solution dedicated to the management of its fleet of digital signage screens is becoming an essential partner for developing effective internal communication. Federate all the members of your teams and strive for more performance and strengthened internal cohesion.

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