Why use video in the onboarding process?

12/11/2018

Today, 86% of new employees make decisions to leave or stay with the company for the first six months. A significant figure that highlights the importance of onboarding in companies. We are going to focus on the place of video in this process.

Before arrival.

I. Be original.

It is important to Prepare well for arrival of the new employee upfront. You have just checked that the equipment he needs has arrived, that the administrative documents have been signed and you learn that the director of your company will not be present when the new employee arrives.

An original way would be to be able to Make a video of your manager welcoming you to the new recruit. Although he is unavailable, this will show the importance he places on his employees and will further engage your newcomer in integration of your business. You can send this video to him the same day or the day before he arrives.

II. Alert your teams.

In general, when a new arrival in your company, an announcement email is sent to all teams. You have to think about the fact that your employees receive several dozen emails a day and do not have or do not often take the time to read yours.

To be sure to keep your entire business up to date, you can make an announcement video specially dedicated to arrivals. And if you have a weekly internal newsletter, feel free to film the events of the week. In video, your employees will give more importance to your words than in writing.

The day of arrival.

I. Film his arrival.

As soon as he arrives at your premises, if you have organized a breakfast or any kind of welcome, film him. Sharing an arrival on social networks is always a good way to show the company's working environment and will accentuate the attention you pay to your employees.

Remember that today, The main motivation criterion for joining a company After the proposed position is The working environment. This is evidenced by the Jobijoba survey, which tells us that out of four hundred and thirty-three people interviewed, 80% answered choosing “the good atmosphere at work” as a determining criterion for their next employer, beyond salary at 53%.

II. Ask him to make a video presentation.

An increasingly frequent trend on social networks - especially on LinkedIn -, The employee presentation video became popular. With typical formats Fast and Curious more and more watched, it is no longer so rare to see employee presentations all over the networks.

Why do we have to adopt this reflex? Simply because it will have the effect both internally and externally.

Internally, your employees will only have to watch the video presenting the new one to learn more about it and discover it. The effect will be beneficial for your internal communication and for the integration of the new employee.

Externally, thanks to this video, you will be able to communicate the arrival of a new collaborator but also promote your business. Introduce the person, ask them to talk about their position, and why they chose this company over another. At the end of your video, you can ask him to state the skill he will bring to potential customers, and don't forget to put an email address to collect interested visitors.

The weeks to come.

Support him throughout his integration. Remember that the first six months are decisive in deciding whether to stay or leave the company. Have him meet the different teams so that he gets familiar with them and that he is not excluded from the group. To do this, encourage group work as we do.

Every week at EasyMovie, our teams produce weekly summaries. They summarize the various activities and announce future tasks. It is a good way to strengthen social cohesion since each team works together to make these videos, which leads to the sharing of information between the different people in the company.

By practicing this activity, he will be more easily integrated into his team and will appreciate your business more. This will not be without contributing to his desire to remain in your society.

Discover our other items:

 

 

 

Onboarding: How to successfully integrate new employees?

 

Why film your corporate videos on a smartphone?

 

 

The weekly video summary: the internal communication solution?

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