DooH Trust, the certified digital signage
In 2017, the Alliance for Press and Media Figures (ACPM) established a new standard to bring more transparency to advertisers: the Dooh Trust. It is intended to certify the number of broadcasts and to label digital signage agencies.
This approach promises the actors of DooH better support in their need for control, without adding formalities for them: the ACPM retrieving data directly from the distribution solutions.
Our certified customers!
Several of our customers are already certified, such as Smartmedia!
This is made possible thanks to a demanding technology, with which our solution can exchange to provide Smartmedia with statistical feedback. required to obtain the label.
A plus for advertisers, and for advertising agencies
For advertisers, this means that campaign delivery data is collected, checked and certified in line with their goals.
The agencies wishing to offer this additional warranty to their customers can rely on our solution, Dooh Trust compatible. Every day, our platform communicates with the ACPM to certify advertisers' campaigns.
