What is digital signage?
Digital signage is a visual communication solution that consists in broadcasting digital content (videos, images, texts, animations) on screens. This solution replaces traditional static media, with simple, flexible and real-time information management.
Thanks to digital signage software such as Cenareo, businesses, small or large, can design, manage and broadcast their content on various screens, whether at the point of sale, in the waiting room or in a collaborative space.
With its powerful features and ease of use, Cenareo digital signage software is the perfect solution to amplify your communication. Engage your audience with modern, interactive displays designed to draw attention and strengthen your brand.
Opt for dynamic signage for a guaranteed visual impact!
Why digital signage?
Digital signage is the solution to modernize your communication and optimize the impact of your messages. With interactive and engaging screens, this technology allows you to inform, guide, sell, and even entertain. Here's why it's critical for your business.
Simply Inform and Guide
With digital signage, inform your audience in real time. In public or work places, it also guides and assists visitors with clear and intuitive signs, improving their experience.
Selling and Promoting
Dynamic screens capture more customer attention than traditional media. They allow you to present products, promotions, or advertisements, increasing sales and building customer loyalty. Studies show that dynamic signage generates 400% more views than static displays.
Entertain and Beautify Reception Areas
Broadcast entertaining, informative, or relaxing content on your home screens. This decreases the perceived waiting time and improves your brand image.
Improving Internal and External Communication
Internally, digital signage is an effective way to disseminate important information, motivate your teams, and improve employee engagement. Externally, it attracts customers with relevant messages.
A scalable and connected solution
Digital signage software is scalable. It integrates with databases, CRM or CMS, automating processes and improving the efficiency of your organization.
Flexibility and remote control
Control your screens remotely, schedule your campaigns, and edit your content live, even across multiple sites. This agility makes it possible to adapt quickly to market changes.
Personalized and Impacting Communication
Digital signage allows you to broadcast quality personalized content on various media (LCD screens, interactive terminals, touch tables, etc.). By using templates that are tailored to your brand guidelines, you strengthen your brand image and consistency.
By opting for digital signage, you are investing in a modern, strategic and effective tool to meet your communication needs today and tomorrow.
How does digital signage software work?
Digital signage software is the solution for targeted and personalized communication to your audience, optimizing the impact of your broadcast messages. Available in SaaS mode on a browser, it requires no installation and can be used everywhere, on any device.
This system makes it possible to control the screens via integrated or external readers. These players are controlled directly from the software, synchronize the content and manage the screens even offline. Advanced features allow you to plan recurring broadcasts, generate dynamic content, and integrate data from webhooks or APIs.
The digital signage software supports several formats (images, videos, videos, videos, PDFs, PDFs, audio, HTML pages) and interactive modules to enrich campaigns. It also offers multi-zone screen management, improved control for programming screen on/off schedules, and media synchronization only when needed, which reduces bandwidth consumption.
Designed for SMEs and large businesses, digital signage software manages large screen networks with user roles and 24/7 monitoring. It is designed for local and international campaigns, simple, flexible and efficient.
Fields of application of digital signage
- Industry: display of production KPIs, safety instructions or information to employees.
- Retail and shopping centers: promotions, new products, targeted communication to attract customers
- Hotels and restaurants: offer service information, interactive menus, tourist suggestions and event announcements.
- Open-air hotels (campsites): guide visitors, present activities or services.
- Tourism and leisure: highlight attractions, manage visitor flows, display practical information in real time.
- Transport: display schedules, routes, alerts in real time and manage the flow of passengers.
- Education: sharing school news, orienting on campus, announcing events
- Real estate: broadcast real estate ads in store windows or in agencies, with real-time availability updates.
- Health: informing patients in waiting rooms, signage in health institutions, promoting services
- Finance: present rates, investment advice, or banking services.
- Administrations and communities: sharing institutional communications, local events, practical information.
- Works councils: communicate about the internal life of the company, events or employee benefits.
- Advertising Agencies: Manage and Program Campaigns on a Variety of Screen Networks
Why choose our Cenareo digital signage software?
Created in 2012 in Labège by 4 engineers from ENSEEIHT, Cenareo has become the leading French solution in digital signage. Based in the IoT Valley in Toulouse, the company now controls more than 15,000 connected screens in 32 countries for more than 350 renowned customers such as AXA, Boulanger, EDF, Engie, Etam, Lagardère, Lagardère, Lagardère, Lagardère, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-Gobain, Saint-G
Our Cenareo digital signage software is simple and versatile, it allows everyone to manage screens, without technical or graphic skills. Developed in SaaS, the software is intuitive and allows users such as store salesmen, hotel receptionists, campsite managers, school directors or works councils to quickly get started with it.
Cenareo manages all screens, even the oldest ones, and saves you from buying expensive new equipment. It adapts to all formats, totems, LED screens, touch consoles or interactive terminals. Content creation is simple and with its remote management, there is no need to travel to update the screens.
The content is automatically downloaded and stored on the screens for continuous distribution even in the event of an Internet outage. Its user-friendly interface allows you to schedule broadcasts on a calendar, with professional multi-zone layouts for optimal visual impact. Cenareo digital signage software, your partner for modern communication
What are the advantages of our digital signage software?
Cenareo digital signage software is designed to be simple and powerful and is suitable for small businesses as well as large groups. With its revolutionary features, it offers smooth and intuitive management and delivery of dynamic content.
- Ease of use: Cenareo allows you to create dynamic displays in a few minutes, without technical skills. Its intuitive interface allows you to easily create personalized messages and adapt live content.
- Security: our digital signage is secure. User management includes features such as authentication, data encryption, and monitoring publishing is secured through role management and validation.
- Intelligent programming by algorithm: Cenareo is equipped with exclusive artificial intelligence that identifies the ideal moment to broadcast a marketing message. The algorithm combines video metadata, trends, trends, time, time, peak hours, and even weather to contextualize your messages and make them more compelling.
- Scalability and connectivity: Cenareo supports integration with third-party applications (APIs and webhooks) and connection with your Digital Workplace (Microsoft Teams, Google Workspace, Facebook Workplace, Slack) for maximum flexibility.
- Centralized remote screen control: control your screens remotely and stream content to multiple screens at the same time, without having to travel to site. You have a global vision of the park and the users. You can also program the times when the screens are switched on/off, optimizing energy and management.
- Universal compatibility: Cenareo works with all screens, old or recent, totems, LCD screens, LED screens or interactive terminals. The solution also works without a player on certain ranges of Samsung (Tizen), Sharp, Philips and Android screens.
- Powerful creative tools: create content with videos, images, live weather forecasts, and more. Connect your DAM and cloud storage. The editor allows you to insert animations to make your displays more lively. Cenareo also offers customizable templates in a few clicks
- Glocal management: give local people a hand in complete confidence by managing different user rights for more granularity in your communication. This method allows for national management with local interventions and customizations.
- KPI: improve and impact your communication thanks to Cenareo KPIs, attractiveness of your media, freshness of content, contextualization of campaigns.
- Proactive technical support: in case of problems, our team of experts is available and responsive. Our proactive alert automatically reports breakdowns. If we can't troubleshoot a drive remotely, we'll replace it for free. More than 40 experts in 5 cities (Paris, Labège, Lille and Munich) support you from project to deployment.
Cenareo digital signage software is the solution to manage your digital signage screens securely and adapted to your communication and marketing needs.
Cenareo: a digital signage software that saves time
Cenareo is a new generation digital signage software that enhances the management and distribution of content on your screens. Simple but powerful, it allows businesses, small or large, to manage their content remotely, schedule broadcasts, and maintain control over their screens, regardless of their network.
Set Up Content Remotely and Program In Advance
With Cenareo, you no longer need to travel to manage your content. Set up and update your screens wherever you are, whenever you want, thanks to its intuitive SaaS interface. Whether you want to inform, sell or entertain your customers, everything is grouped into a platform that can be accessed from any device connected to the Internet. You can even schedule content in advance for a day, a week, or more. Once programmed, the content is automatically displayed without manipulation.
Cenareo: a solution for everyone
Our digital signage solution is intuitive, even for non-technicians. Thanks to its intuitive interface, Cenareo allows everyone, from store salespeople to business managers, to take control of their displays. This digital signage is ideal for retail, schools, schools, hotels, corporate offices and more. In SaaS mode, no software installation, everything happens in your browser.
No technical skills required
Cenareo is made for everyone. Staff in hotels, shops, schools or universities can get started with the tool without requiring extensive training in computer science or graphic design. It is therefore a perfect solution for small businesses and large businesses that need large-scale management of their displays.
Our digital signage software: a clear and affordable model
Cenareo offers a subscription per connected screen, transparent about costs and without hidden costs. The subscription is easy to manage, with ultra-simplified installation and responsive remote maintenance. According to Marion Montambaux, Visual Identity Division Manager at Boulanger, “Cenareo's SaaS offer saved us 30% compared to the old software offer.”
The digital signage software works with a plug and play device that is easy to install by yourself. It uses WiFi to send content (HD videos included) to all screens. The screens and players do not require any installation knowledge, you save several hundred euros per installed screen that were billed by the installer.
Why choose our Cenareo digital signage software
Cenareo is perfect for businesses with complex configurations such as restaurant chains, store networks, or businesses with multiple branches around the world. Connect any screen in seconds and control your entire screen network from a single dashboard.
The most efficient digital signage software on the market
Cenareo combines several tools in a single solution, powerful and easy to use:
- SaaS management: on all your devices, everywhere, all the time.
- Digital signage software: broadcast multimedia content (images, videos, real-time data) on your screens with intelligent programming.
- Universal compatibility: optimized for screens and operating systems (Android, Samsung Tizen, Sharp, Philips).
- Content creation software: with customizable templates and easy video creation with templates.
- Integrations: native connection with your tools (Microsoft Teams, Google Workspace, social networks, DAM).
Offline operation and service continuity
One of Cenareo's strengths is its ability to operate offline. Readers sync the content they need locally to work. In the event of a network loss, your displays will continue to work with locally cached content, ensuring uninterrupted message delivery. Default content can be broadcast if no content is scheduled by the manager, thus avoiding black screens.
Safe and reliable environment
Cenareo ensures secure communication. The system is monitored 24/7 and works all the time. Always alive, your screens are never black thanks to the built-in black anti-screen.
Authorization Management and Access Controls
Cenareo offers a sophisticated role and permission management system, allowing small businesses and large organizations alike to manage access to broadcast content. Each user can have permissions, you have control over what is posted. Cenareo allows businesses to limit access to certain features to authorized users.
A team of experts at your service
Opting for Cenareo means opting for a team of passionate experts to support you, from project detection to rapid and smooth deployment, including empowerment and daily support. An expert partner who is transparent in terms of costs and proactive in terms of support for a rapid ROI of the project
Recognition and Collaborations
Pass French Tech and Bpifrance Excellence, Cenareo has become “Co-Sell Ready” with Microsoft. The solution is natively integrated into Samsung Tizen screens and compatible with Sharp and NEC. These technological alliances are proof of the reliability of the solution.
Cenareo for all sectors
Corporate offices: Cenareo solutions make it possible to manage the internal communications of offices, to communicate between departments or between several sites.
Retail: to animate the point of sale and stimulate sales with diversified and attractive displays.
Hotels and restaurants: to inform and entertain customers with personalized content.
DOOH (Digital Out Of Home): for contextualized, scheduled digital outdoor advertising and the management of large fleets of screens.
Cenareo adapts to all needs and all sectors of activity, from retail to internal communication, including hotels and restaurants and outdoor advertising.
Conclusion
Cenareo is the most complete and accessible digital signage software on the French market: advanced features, intuitive interface, transparent business model. With more than 10 years of experience, more than 15,000 screens managed in 32 countries and customers such as Boulanger, AXA and Etam, Cenareo has proven itself.
For businesses that want to boost their communication with a powerful, scalable solution supported by a team of experts, Cenareo is the solution. The simple and powerful SaaS platform is ideal for large screen fleets, with intelligent programming tools to broadcast contextualized messages to all your audiences, on all your screens.
Contact our experts to find out how Cenareo can revolutionize your visual communication and optimize the ROI of your screen fleet.
